Spain will ban adverts aimed toward children for high-sugar meals and drinks like choclate bars and soda in a bid to gradual a rising weight problems epidemic, an official stated Thursday.
The ban, which is able to come into impact in 2022, will goal commercials on tv, radio, on-line shops and cell apps peddling content material for below 16s, Client Affairs Minister Alberto Garzon instructed reporters.
“Minors are weak shoppers and it’s our responsibility to guard them from promoting,” he stated.
The ban will apply to adverts for chocolate bars, pastries, ice cream, mushy drinks and different sugary drinks—merchandise the World Well being Group has stated are “dangerous” for youngsters.
The minister stated Spain would comply with within the footsteps of different European nations akin to Britain, Norway and Portugal.
Round one in three kids in Spain have extra of body weight, up from simply three p.c in 1984, in keeping with Spanish authorities figures.
“Promoting is among the causes of this determine”, the buyer affairs ministry stated in a tweet.
The prevalence of weight problems or being chubby amongst kids and adolescents aged 5 to 19 worldwide has risen dramatically from 4.0 p.c in 1975 to simply over 18 p.c, in keeping with the WHO.
© 2021 AFP
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