AHA news: 5 questions to ask before sharing health stories on social media

With regards to posting well being data on social media, beware earlier than you share.

Specialists say that is an important step in battling medical misinformation, an escalating drawback as extra folks flip to social media for information, data and recommendation about all issues health-related.

Within the wake of rampant false details about COVID-19, the U.S. surgeon basic’s workplace launched an advisory final 12 months titled “Confronting Well being Misinformation.” The 22-page report singled out social media for rewarding “engagement reasonably than accuracy” and quoted one research that discovered false information tales had been 70% extra prone to be shared on social media than true tales.

The pandemic has lessened in current months, however well being specialists say medical misinformation on social media is not prone to vanish anytime quickly.

To assist battle inaccurate data, listed below are 5 inquiries to ask earlier than you share a well being story.

Is the supply reliable?

Within the web age, it is necessary to do your homework to confirm whether or not an authentic supply is reliable. However that is trickier than ever in an internet crammed with unreliable however official-looking websites.

Lisa Fazio, who research misinformation, mentioned it is best to examine a supply by way of “lateral studying,” or getting off the location and doing a little analysis to see what different authoritative sources have mentioned about it.

“Open up a brand new window and discover out what different persons are saying concerning the supply,” mentioned Fazio, an affiliate professor of psychology and human improvement at Vanderbilt College in Nashville.

Dr. Joseph Hill, who co-wrote a 2019 editorial in Circulation about combating medical misinformation, urged social media customers to “vet the message” earlier than spreading it. He advisable checking trusted medical sources such because the Mayo Clinic or American Coronary heart Affiliation and authorities websites such because the Facilities for Illness Management and Prevention and the Meals and Drug Administration.

Is it a private story?

Fazio mentioned social media customers have a pure tendency to “cherry decide” private medical tales that do not replicate the large image.

“Be cautious of anecdotes,” she mentioned. “Private tales are actually highly effective and persuasive, however they’re usually one-off occasions that do not inform you how frequent one thing is at a inhabitants degree.”

Even be leery of “people who find themselves selling their very own business ventures and have a venal motive,” mentioned Hill, a heart specialist and professor at UT Southwestern Medical Middle in Dallas. “It is reprehensible, but it surely occurs on a regular basis.”

Does it make me emotional?

The surgeon basic’s advisory warned towards sharing “emotionally charged data, enabling it to unfold shortly and go viral.”

“That may imply pleasure or disgust or any type of sturdy emotion,” Fazio mentioned. “Issues that make you are feeling a robust emotion are sometimes issues that are not absolutely true. It is a sign to suppose and examine the information.”

Do I really want to submit it instantly?

Robust feelings can set off a way of urgency. When that occurs, specialists say it is best to pause, take a deep breath and wait a number of hours earlier than sharing.

“Ready even 5 seconds would possibly assist,” Fazio mentioned. “Take the time to consider why you are posting. Is it to achieve followers? Is it to simply entertain folks?”

Basically, Hill mentioned that as an alternative of immediately clicking the “share” button, it is best “to pause and corroborate what you simply learn. It takes time, but it surely’s a mandatory step.” Corroboration would possibly contain in search of printed peer-reviewed analysis that backs it up, or checking if many credible media retailers are reporting the identical data.

May I really be harming somebody?

Whereas social media can really feel like a enjoyable, innocuous pastime amongst buddies, Surgeon Common Dr. Vivek Murthy mentioned in final 12 months’s advisory that sharing medical misinformation “could cause confusion, sow distrust, hurt folks’s well being, and undermine public well being efforts.”

“The best way social media algorithms work, selections you make can have an effect on lots of people on the platform, not just some,” Fazio mentioned. “Earlier than we share one thing, we need to suppose, ‘Am I enhancing the expertise for everybody?'”

Hill was extra blunt. “Medical misinformation prices lives,” he mentioned. “It is out there so freely and quickly now that it has turn into a brand new problem for our species. If we ignore it, we ignore it at our personal peril.”


This straightforward trick might assist cease the unfold of misinformation on social media


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